BORNTOSHIP.
CONTENT STRATEGY • WORDS & COPYWRITING • FICTION & WORLDBUILDING• MAD SCIENCE • ETC. ETC.
Now AVAILABLE FOR FRACTIONAL WORK
Hi. I’m Chris Hutchins. I build high-velocity content engines that drive pipeline — not just traffic.
I help Series A-C B2B SaaS companies differentiate through distinctive content strategy and breakthrough campaigns.
Recent results: $27.2M+ in influenced pipeline, 75% YoY new-logo growth, and an immersive satirical brand experience built in 10 days for $750.
I have 2-3 fractional slots open for Q1 2026. Let's talk.
Who I Am & How I Help
I’m a highly versatile content strategist, editor, writer, copywriter, experience designer, and team leader with corporate go-to-market, creative agency, and journalism experience. I use nimble workflows to produce world-class content at scale.
In my role as a consultant, I help organizations make sense of their multi-channel content needs. I build unique processes to support content and campaign ideation, creation, and promotion. I use a rigorous editorial review and revision process to up-level existing client content. I also help clients with brand messaging and copywriting.
My work has been covered by The New York Times, The Washington Post, NPR’s Weekend Edition, USA Today, Fast Company, TIME, The Verge and the BBC.
More to know:
Deadline-driven.
Highly collaborative.
Positive attitude.
Born to ship.
CONTENT STRATEGY
I have 10+ years of experience as a content strategist and 20+ years in content creation.
I’m a seasoned editorial leader with extensive experience crafting narratives within the B2B, SaaS, and technology sectors. I develop integrated strategies and brand stories that accommodate the needs of demand gen, product, and sales.
Business impact from recent work:
Influenced $22.2M in pipeline through content and social leadership (6sense)
Drove $3.5M in pipeline with a year-long webinar series generating 9,000 registrants (6sense)
Delivered $1.5M in pipeline with a $12K campaign creative budget (6sense)
Drove 75% YoY new-logo growth through content strategy (MotionPoint)
Built QUANTENT — a complete satirical brand experience — in 10 days for $750
Go: B2B Campaigns & Special Projects
Go: B2B Strategy & Content
WORDS & COPYWRITING
I’ve written, or overseen the production of, a wide range of content types for clients including blogs, emails, ebooks, integrated campaigns, video scripts, analyst reports, animated shorts, novels, and bleeding-edge immersive experiences.
My work has earned numerous awards, including a silver CLIO, a Webby, and an Ad Age Campaign of the Year award.
Some recent feedback on LinkedIn for my work:
“B2B marketing doesn't have to be boring. This is the best thing I've seen in a long time.”
“Loved this. Any firm bold and clever enough to inject tasteful humor into their messages gets my vote every time.”
“This is a campaign of my dreams! Incredible!”
Go: B2B Campaigns & Special Projects
Go: B2B Strategy & Content
FICTION & WORLDBUIDLING
I also craft immersive narratives, screenplays, novels, and storyworld lore for companies such as 20th Century Fox, A&E, Cinemax, Discovery, FOX Broadcasting, Infiniti, Macmillan Publishers, and Ubisoft. Praise for my work:
“Impossible to put down.”
—Jeffrey Reddick, creator of Final Destination“This is the future of storytelling, and it’s a thrilling ride.”
—Anthony E. Zuiker, creator of CSI:
Go: The Bent Bullet (for X-Men: Days of Future Past)
Go: Byzantium Tests (for the TV show Hunted)
Go: Deja View (for the Infiniti Q50)
Go: Dark Score Stories (for Stephen King’s Bag of Bones)
Go: Personal Effects (for St. Martin’s Press)
Let’s Work Together
I'm available for fractional content leadership, 90-day content transformations, and competitive campaign intensives for Series A-C B2B SaaS companies.
What I Offer:
Fractional Content Leader ($12k/month, 20 hrs/week)
90-Day Content Transformation ($20k)
Competitive Campaign Intensive ($15k, 30-day sprint)
I have 2-3 fractional slots open for Q1 2026.
Email: wordherder1@mac.com
Phone: 954-531-7692
LinkedIn: linkedin.com/in/jchutchinswriter